Business Plan - GB Link Ltd - Free Essay Example

Sample details Pages: 7 Words: 2035 Downloads: 6 Date added: 2017/06/26 Category Marketing Essay Type Research paper Did you like this example? gb link ltd Business plan Executive Summary Cellular telephones have revolutionized the communications arena, redefining how we perceive voice communications. Cell systems are benefiting from this research and starting to develop into large-scale consumer products. Computer has also been used in a large quantity of areas such as research, home and office. GB Link ltd. is taking advantage of an opportunity to become a highly distinguished and recognized retail shop about phone and pc in the communications industry. In order to achieve this goal, GB Link ltd. critical success factors will be to identify emerging trends and integrate them into our company operations, respond quickly to technology changes/be there early, provide high-quality services, invest time and money in marketing and advertising, expand into specialty markets, and stay ahead of the technology curve. 1.1 Keys to Success Our company keys to success will include: Don’t waste time! Our writers will create an original "Business Plan GB Link Ltd" essay for you Create order Provide excellent customer service Grow and maintain a referral network of customers Focus expertise in phones pc and phone pc programs Respond rapidly to customer problems with product or plan 1.2 Mission GB Link ltd. mission is to offer its customers the highest quality products and services. Its owner focuses on personalized service to his customers by offering convenience and rapid service. Additionally, our staff has the experience to assist customers in picking the product and service that best meets their needs. Finally, the owner will have strong vendor relationships with the product suppliers and will beable to meet customers demand for the newest innovation in cellular phone and pc technology. We believe it is important to remain an active member of the community, and to impact peoples lives in more ways than deriving a profit from them. We propose to host community events that bring out the best in people. 1.3 Objectives The company intend to offer products and service packages that are priced appropriately for each segment and will offer the services that best suit each segments needs. Our company will concentrate on cellular phones pc service s, repair and support. Business Objectives Company growth Become established as the leading distributor of the phone pc accessories and repair server. Financial Objectives Create and increase revenue Marketing Objectives Increase marketing efforts Expand market area Expand marketing reach Brand recognition Increase telemarketing efforts 2. Start-up Summary The owner will invest à ¢Ã¢â‚¬Å¡Ã‚ ¬60,000 in the new retail shop in the Jevis shopping center. The following table show projected initial start-up costs for GB Link, Ltd. Start-up Requirements Start-up Expenses Legal à ¢Ã¢â‚¬Å¡Ã‚ ¬2,000 Deposit à ¢Ã¢â‚¬Å¡Ã‚ ¬10,000 Equipment à ¢Ã¢â‚¬Å¡Ã‚ ¬2,000 Decoration à ¢Ã¢â‚¬Å¡Ã‚ ¬25,000 Other à ¢Ã¢â‚¬Å¡Ã‚ ¬1,000 Total Start-up Expenses à ¢Ã¢â‚¬Å¡Ã‚ ¬40,000 Start-up Assets Cash Flow à ¢Ã¢â‚¬Å¡Ã‚ ¬10,000 Start-up Inventory à ¢Ã¢â‚¬Å¡Ã‚ ¬10,000 Total Assets à ¢Ã¢â‚¬Å¡Ã‚ ¬20,000 Total Requirements à ¢Ã¢â‚¬Å¡Ã‚ ¬60,000 3. Products The following are the products that will be offered by GB Link, ltd: Computers accessories Phone/ pc repair 4. Place There are few reasons why Jervis shopping centre as a shop location is the best choice for us. 4.1 We did a lot of works of market research. Such as people can get most of products in the Jervis shopping centre which satisfies different ageà ¢Ã¢â€š ¬Ã¢â€ž ¢s consumers. Also no matter what stage of the guest, mobile phones and laptops is necessary for everyone. 4.2 In the mobile phone and the laptops markets, there is a PC World and a kiosk who sale Iphone and Samsung accessories in the Jervis, and lots of mobile shops in Henry Street, such as a Vodafone, O2, Three, Emobile, Carphonewarhouse and so on. The above data show that the customers who require phone/pc service will be consume in here. Our shop not only causes benign competition but also is complementary role. The repair services they provide are confined to Manufacturerà ¢Ã¢â€š ¬Ã¢â€ž ¢s Warranty service. According to market research, 75% of repair services which customers require are out of Manufacturer à ¢Ã¢â€š ¬Ã¢â€ž ¢s Warranty.So this requirement is not satisfied before. We fill in the gaps now. 4.3 More and more new phones and laptops come out to meet consumer requirements in this high increasing information society. It brings a large field market to repair industry. 4.4 Shop design and displays will be more reasonable and up to date style so that it aiming to middle class. In this case, customers will feel our professional attitude, rather than those that phone shops without formal design in Moor Street. 4.5 As a manager, I always contact with some big company for business, such as MPRC, Fonemender, computer 2000 and genius solution. 4.6 With strong and long term interest and research in this industry. We believe that we provide premium service, experience and effort to our customer. All above elements are going to lead us to success. 5. Market Analysis Summary The market potential is huge for our products, evidenced by what appears to be the unstoppable gr owth of the phone and pc industry. Currently, the telecom industry is among the strongest growth industries and is responsible for huge gains in the capital markets. The proliferation of cellular phones is increasing at rates which at one time were unimaginable. One illustrative example is that it is forecasted that within two years over 99% of children from age of 10-15 will have cell phones. 5.1 Market Segmentation GB Link ltd will focus on four customer groups, bearing in mind that it is quite customary today to have more than one cell phone per family: Children in the age group of 10-17 years old Students General public 5.2 Competition and Buying Patterns Brand names are of little, if any, importance. The key to the buying decision on the part of the consumer is the salesman and the products and service being in front of them. It is essential that the salesman point out the salient features and selling points favoring our products. Most importantly, our products must be available in the retail outlet, since whatever products our store carries are the ones that are going to be sold. 5.3 Target Market Segment Strategy The market for cellular phones/pc and their accessories are very fragmented, crowded and competitive. Among these, there are only a few large local firms that serve the entire city of Nice burg and its surroundings. The remainder is small firms that sell from kiosks in the surrounding malls. GB Link, Ltd. current niche in its location, variety of products and expertise in serving the public will assure the projected sales. We expect to take full advantage of the trends desc ribed in the Market Analysis above, and try to penetrate the market with new innovations and gadgets à ¢Ã¢â€š ¬Ã¢â‚¬  mainly with the younger generation, using advertisements and demonstrations. We shall also try to lure independent small sellers to join our effort. 5.4 Strategy and Implementation Summary GB Link, Inc. will use a strategy of total market service. Assumptions: Every person is a potential customer and all our potential markets will experience growth. Marketing to one segment of the population will lead to an expansion in overall market growth. 6.1 Competitive Edge The GB link, Ltd competitive edge will be: Location: Locating the company in the main shopping center of Dublin city centre enables the company to cover a large and rapidly developing customer populace. Customer service: Mr. LIN, owner of GB link, Ltd. has been the manager of the GSM CONNECTION LTD for many years past and accumulated a vast knowledge and experience in the cellular phone/PC market of Dublin, with a special expertise in GSM phones. He is very familiar with his target customer base. He has an excellent reputation for customer service. E-Commerce: The Company will make an effort to enhance its sales through a serious and advantageous website in order to attract customers that are reluctant to do business with large companies. 6.2 Marketing Strategy Short-term marketing strategies are those that bring will bring us a temporary boost in traffic. Although these techniques are very important to our over-all plan, they are only a tempo rary traffic source and must not be solely relied upon. Short-term marketing strategies include: Purchasing Advertising Bulletin Boards Search Engines Long-term marketing strategies are those that will bring us a steady stream of targeted traffic over time. These strategies will continue to produce results even years down the road. Long-term marketing strategies include: Opt-in Lists Freebies Content By creating and implementing a balanced marketing strategy, using both short-term and long-term strategies, GB link Ltd will drive a steady stream of targeted traffic to our website. Using this simple formula when creating our Internet marketing strategy and excelling at all three, we hope to guarantee our success. Our short-term marketing strategy will focus heavily on sales promotion, niche positioning in the market and customer service with loyalty and retention in sales. Our promotions will always stay in tune with our company objectives and mission statement. 6.3 Sales Strategy Constructing our Sales Strategy we shall follow the following steps: Sales Success Requires Planning we shall formulate our sales strategy and tactics to achieve our sales success. Analyze Our Potential we shall step through a structured process that will prepare us for the development of our sales strategy. Develop Our Tactics we shall receive guidance to develop a comprehens ive tactical plan to achieve our success. Measures Our Success we shall constantly develop key measurements that mark the progress of financial estimates that guide our growth. Employ An Action Plan for Success we shall provide our sales force a clear tactical plan that is also aligned with managements strategic objectives. The sales strategy of GB Link, Ltd. is simple. The key to customer satisfaction is having the product and services that meet the customers needs. A crucial part of that is to also have knowledgeable employees to help customers quickly find what they want. 6.4 Sales Forecast Sales forecast displayed here is very conservative à ¢Ã¢â€š ¬Ã¢â‚¬  although we aim very high, we decided to show a very slow growth and revise the plan on a yearly basis. As a rule we expect to expand the volume much more rapidly. 7. Management Summary The management of GB Link, Inc. is made up of owners, Minling Lin and Mingyi Chen. 7.1 Personnel Plan T he opening hours of GB Link, Inc. will be officially 10:00 a.m. to 6:00 p.m. 7 days a week. It is clear that due to our Internet operation the customer support will be a non-stop one. The personnel plan, as detailed in the following table, has been developed to support these hours. Assumptions regarding personnel have been made for year 1 through year 3 as follows: Year 1 Owner, Mr. LIN will draw a salary of à ¢Ã¢â‚¬Å¡Ã‚ ¬42,000. Year 2 Salaries will be boosted by 10 15 percent. Additional staff will be hired if significant increases in sales warrant. The same applies to Year 3 8.1 Start-up Funding Mr. LIN will invest à ¢Ã¢â‚¬Å¡Ã‚ ¬40,000 in GB Link, Ltd. to cover start-up costs. He will also invest an additional à ¢Ã¢â‚¬Å¡Ã‚ ¬20,000 when operation takes off. 8.2 Important Assumptions As a general rule our company will not sell on credit. However for very special cases we might offer short-term credit against valid assurances. We shall accept cash and c hecks, Visa, MasterCard, Discover and American Express, and PayPal on the Internet. All sales paid via credit cards will be deposited in our business checking account within 48 hours. 8.3 Financial Plan It is assumed that the owners private resources will be sufficient to finance any monthly cash-flow shortage. However, it would be advisable to establish a bank relationship as soon as possible. Sales could very well increase at a much sharper rate than assumed in these conservative projections. Sharper sales will result in a greater need for funds in support of inventory and receivables. An over-draft line of credit with the bank will be an excellent cushion to fall back on. This is considered a very good time to start a new business. The economy is beginning its trek up, and consumer spending is up. The Commerce Department reported, Consumers had increased their spending, the largest advance in nine months. A shorter learning curve will be brought to the business by the owner due to his extensive background and in-depth market knowledge. He has a clear understanding of the need to manage costs and forecast future needs so that the business is not broadsided by the unexpected. One other component on which the financial plan is based is wise purchases. Finding the right product, at the right price will enable the business to meet planned margins and maintain inventory at an attractive level with a high turn rate.

Drug Addiction Drugs And Drug Abuse Essay - 1615 Words

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Eulogy on Deadly Unna by Phillip Gwynne Essay Example For Students

Eulogy on Deadly Unna by Phillip Gwynne Essay Eulogy for Dumby Red As you all know we are gathered here today to share our last moments with Dumby Red. My name is Gary Black, they call me blackly down at the point. I am extremely honoured to be here amongst all of you to talk about Dumby, however if I wouldn’t have meet Dumby I would not have had the courage to come speak in front of all of you. Dumby was the friend who helped me open my eyes to the most important things in life. He was and always will be an excellent friend, excellent son, brother, and team player who has influenced my life very much. He was and is a really special part of my life. Dumby was also a great inspiration to not only me but every person standing here today. Dumby had changed my life significantly and I can never forget him. He was someone with a great heart which had touched all of us particularly yours Mr Tommy Red, Clarence and Mrs Red. I still remember the first time where I meet Dumby, in the changing room when he asked me for a coat hanger. I was so jealous of him, always wished I had that killer smile, incredible talent, a great sense of style and all the stuff to catch a girl’s attention, which I had trouble with. I can never forget the time when Dumby came for my rescue. Pickles, Dazza, Mark Arks and I had decided to go to the town. On our way back we some of Tangaratta kids came in the way, and before I even knew Mad Dog one of the Tangaratta kids, had me in a headlock and I was about to be smashed into a pole. Mad Dog was a scrawny, but strong kid who messed with my friends after we beat them in a game. Every time I tried to free my head he’d cackle me and rap me on the top of the head with his knuckles. I was screaming for help, but not one of my team mates came to help. He soon started spinning me, I was feeling dizzy, and as I spun around Dumby had Mad Dog in a headlock and he was squeezing him really hard, he was fearless. At that moment I realised, I was exceptionally lucky to have a mate like him. Dumby was a very essential player on our team. The football grand final, is where I become more apparent about Dumby when he showed his talent by scoring half of the goals for the team. He could have easily kicked the last goal through the goalpost but he didn’t, instead he made that pass to Clemboy. That’s just what Dumby would exactly do; enjoy the victory with his family and friends and that’s why he was a very important player for the team and a great sportsman. Throughout my friendship with Dumby, I became to be conscious of his character and the kind of attitudes and values he believes in. I became more aware of the differences we have between each other when it was announced that Mark Robertson, Ark Robertson’s son was wining the Best on Ground Award (B. O. G. ). That’s when all of a sudden I remembered that Dumby told me Clemboy was his cousin and he had to let him have a go since he hadn’t touched the ball even once all through the game and this was what I really liked about him, he would consider everyone with appreciation and devotion. Even though I am different from all of you, I believe that all of us can certainly learn something from Dumby. Dumby has taught us a lot and even though he not with physically with us anymore, he will still remain in our hearts and always look up for us from that peaceful sky to lead us through our life by becoming our role model. .uf7421ebeb0ba99dfb5ee516de70dd4ab , .uf7421ebeb0ba99dfb5ee516de70dd4ab .postImageUrl , .uf7421ebeb0ba99dfb5ee516de70dd4ab .centered-text-area { min-height: 80px; position: relative; } .uf7421ebeb0ba99dfb5ee516de70dd4ab , .uf7421ebeb0ba99dfb5ee516de70dd4ab:hover , .uf7421ebeb0ba99dfb5ee516de70dd4ab:visited , .uf7421ebeb0ba99dfb5ee516de70dd4ab:active { border:0!important; } .uf7421ebeb0ba99dfb5ee516de70dd4ab .clearfix:after { content: ""; display: table; clear: both; } .uf7421ebeb0ba99dfb5ee516de70dd4ab { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uf7421ebeb0ba99dfb5ee516de70dd4ab:active , .uf7421ebeb0ba99dfb5ee516de70dd4ab:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uf7421ebeb0ba99dfb5ee516de70dd4ab .centered-text-area { width: 100%; position: relative ; } .uf7421ebeb0ba99dfb5ee516de70dd4ab .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uf7421ebeb0ba99dfb5ee516de70dd4ab .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uf7421ebeb0ba99dfb5ee516de70dd4ab .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uf7421ebeb0ba99dfb5ee516de70dd4ab:hover .ctaButton { background-color: #34495E!important; } .uf7421ebeb0ba99dfb5ee516de70dd4ab .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uf7421ebeb0ba99dfb5ee516de70dd4ab .uf7421ebeb0ba99dfb5ee516de70dd4ab-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uf7421ebeb0ba99dfb5ee516de70dd4ab:after { content: ""; display: block; clear: both; } READ: Socrates Vs. Crito: EssayEven If we make an attempt to change our differences and accept each other, then I believe no matter how big our differences are, maybe we could see them changing for the good. I will never forget the time me and Dumby have spent together although it was not very much but it was the most priceless time and the time he had spent with all the rest his family, we all will always keep a save place in our hearts for those wonderful memories. May you forever rest in joyful peace. Eulogy for Dumby Red As you all know we are gathered here today to share our last moments with Dumby Red. My name is Gary Black, they call me blackly down at the point. I am extremely honoured to be here amongst all of you to talk about Dumby, however if I wouldn’t have meet Dumby I wouldn’t have had the courage to come speak in front of all of you. Dumby was the friend who helped me open my eyes to the most important things in life. He was and always will be an excellent friend, excellent son, brother, and team player who has influenced my life very much. He was and is a really special part of my life. Dumby was also a great inspiration to not only me but every person standing here today. Dumby had changed my life significantly and I can never forget him. He was someone with a great heart which had touched all of us particularly yours Mr Tommy Red, Clarence and Mrs Red. I still remember the first time where I meet Dumby, in the changing room when he asked me for a coat hanger. I was so jealous of him, always wished I had that killer smile, incredible talent, a great sense of style and all the stuff to catch a girl’s attention, which I had trouble with. I can never forget the time when Dumby came for my rescue. Pickles, Dazza, Mark Arks and I had decided to go to the town. On our way back we some of Tangaratta kids came in the way, and before I even knew Mad Dog one of the Tangaratta kids, had me in a headlock and I was about to be smashed into a pole. Mad Dog was a scrawny, but strong kid who messed with my friends after we beat them in a game. Every time I tried to free my head he’d cackle me and rap me on the top of the head with his knuckles. I was screaming for help, but not one of my team mates came to help. He soon started spinning me, I was feeling dizzy, and as I spun around Dumby had Mad Dog in a headlock and he was squeezing him really hard, he was fearless. At that moment I realised, I was exceptionally lucky to have a mate like him. Dumby was a very essential player on our team. The football grand final, is where I become more apparent about Dumby when he showed his talent by scoring half of the goals for the team. He could have easily kicked the last goal through the goalpost but he didn’t, instead he made that pass to Clemboy. That’s just what Dumby would exactly do; enjoy the victory with his family and friends and that’s why he was a very important player for the team and a great sportsman. Throughout my friendship with Dumby, I became to be conscious of his character and the kind of attitudes and values he believes in. I became more aware of the differences we have between each other when it was announced that Mark Robertson, Ark Robertson’s son was wining the Best on Ground Award (B. O. G. ). That’s when all of a sudden I remembered that Dumby told me Clemboy was his cousin and he had to let him have a go since he hadn’t touched the ball even once all through the game and this was what I really liked about him, he would consider everyone with appreciation and devotion. Even though I am different from all of you, I believe that all of us can certainly learn something from Dumby. Dumby has taught us a lot and even though he not with physically with us anymore, he will still remain in our hearts and always look up for us from that peaceful sky to lead us through our life by becoming our role model. .uf02f4f8b3df63becb9ffe7cae1c09a62 , .uf02f4f8b3df63becb9ffe7cae1c09a62 .postImageUrl , .uf02f4f8b3df63becb9ffe7cae1c09a62 .centered-text-area { min-height: 80px; position: relative; } .uf02f4f8b3df63becb9ffe7cae1c09a62 , .uf02f4f8b3df63becb9ffe7cae1c09a62:hover , .uf02f4f8b3df63becb9ffe7cae1c09a62:visited , .uf02f4f8b3df63becb9ffe7cae1c09a62:active { border:0!important; } .uf02f4f8b3df63becb9ffe7cae1c09a62 .clearfix:after { content: ""; display: table; clear: both; } .uf02f4f8b3df63becb9ffe7cae1c09a62 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uf02f4f8b3df63becb9ffe7cae1c09a62:active , .uf02f4f8b3df63becb9ffe7cae1c09a62:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uf02f4f8b3df63becb9ffe7cae1c09a62 .centered-text-area { width: 100%; position: relative ; } .uf02f4f8b3df63becb9ffe7cae1c09a62 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uf02f4f8b3df63becb9ffe7cae1c09a62 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uf02f4f8b3df63becb9ffe7cae1c09a62 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uf02f4f8b3df63becb9ffe7cae1c09a62:hover .ctaButton { background-color: #34495E!important; } .uf02f4f8b3df63becb9ffe7cae1c09a62 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uf02f4f8b3df63becb9ffe7cae1c09a62 .uf02f4f8b3df63becb9ffe7cae1c09a62-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uf02f4f8b3df63becb9ffe7cae1c09a62:after { content: ""; display: block; clear: both; } READ: DAWN Social Justice Group EssayEven If we make an attempt to change our differences and accept each other, then I believe no matter how big our differences are, maybe we could see them changing for the good. I will never forget the time me and Dumby have spent together although it was not very much but it was the most priceless time and the time he had spent with all the rest his family, we all will always keep a save place in our hearts for those wonderful memories. May you forever rest in joyful peace.

Wilson vs conservative and Liberals free essay sample

It was the strength of the opposition forces, both liberal and conservative, rather than the ineptitude and stubbornness of President Wilson that led to the Senate defeat of the Treaty of Versailles. Using the documents and your knowledge of the period 1917-1921, assess the validity of this statement. The statement It was the strength of the opposition forces, both liberal and conservative, rather than the ineptitude and stubbornness of President Wilson that led to the Senate defeat of the Treaty of Versailles. Is only somewhat valid. While the strength of the opposition forces played a large part in the defeat of the Treaty of Versailles, but the fact that Wilson was the leader of one side of the opposition and he told his side not to compromise could serve as testament that his stubbornness was what cause the defeat for the treaty. It was Wilsons stubbornness that led to the formation of such strong opposition forces, which ultimately led to the defeat of the the treaty of Versailles. We will write a custom essay sample on Wilson vs conservative and Liberals or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page In order to understand the situation that led to the defeat of the treaty, it is necessary to identify what the sticking point was. In this case it was Article X of the Treaty which would commit US troops to involvement in foreign affairs if another member of the league was threatened. While President Wilson called this a war of keeping the world safe for democracy so he could justify having sent troops over to Europe in the Great War (Document C) many viewed it was a marriage of America to Foreign entanglements (Document E). However Document E shows a figure labeled US Senate bursting through the window trying to stop this marriage. The main issue in the senate was the commitment of US troops to foreign conflicts. This issue caused Henry Cabot Lodge to lead the Republicans in the house to demand that Wilson edit this provision of the treaty. In response to this demand Wilson urged Democrats in the Senate to accept no compromises and to only offer to ratify the treaty as it was. If the Republicans had accepted the treaty as it was, then the League of Nations might have been more successful but American troops may have died in conflicts that with out the treaty, the United States would not have been part of, on the other hand had Wilson accepted this revision, it might show that the United States did not put faith in the League of Nations, but the United States failure to ratify would, in the end, doom the League of Nations to fail. In conclusion the statement of It was the strength of the opposition forces, both liberal and conservative, rather than the ineptitude and stubbornness of President Wilson that led to the Senate defeat of the Treaty of Versailles. is not entirely valid. Had the two sides worked together to try to reach some middle ground, then maybe the treaty might have been ratified, but Wilson and Lodge were unwilling to compromise and therefore set the League of Nations up for failure, and put the world one step closer to a second world war.